The Best Vegan Restaurant Deals and Discounts for Veganuary

Veganuary is here and it’s bigger than ever. Each year, the organization behind the movement encourages individuals to adopt a vegan lifestyle for the month of January (and beyond). To support this challenge, Veganuary collaborates with restaurants, retailers, and brands nationwide to create exclusive specials and products. This year, working closely with its partners, Veganuary has curated an exciting lineup of offerings that are sure to tantalize taste buds.

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Helping more people go vegan

Veganuary often launches campaigns to accompany its launch. In 2024, for example, it urged everyone to “Vote for Veggies” in a video voiced by Ryan Eggold of New Amsterdam and The Blacklist. The video encouraged people to choose vegetables as a means to address environmental concerns, improve health, reduce food costs, protect animals, and promote healthier ecosystems.

“More and more people worldwide are choosing to try vegan—many also stay vegan long-term, for animals, the planet, and their health,” Sandra Hungate, US Director at Veganuary, said in a statement.

Ahead of its 2025 launch, Veganuary launched another campaign called “Weird.” The campaign, which featured images like a pig with a sausage for a body and a chicken covered in a crispy coating, aimed to highlight just how strange the present day food industry is.

“Most of us see the food we grew up with as ‘normal’ but when we stop to ponder the practices behind many familiar foods, they start to look a little bit weird,” said Toni Vernelli, Veganuary’s International Head of Policy and Communications, in a statement.

Supporting this trend, a recent YouGov study on behalf of Veganuary reveals that 71 percent of all US adults aspired to consume more vegetables in 2024. And for 2025, several major food reports, including those from Whole Foods Market, Kroger, and Bidfood, have predicted that plants will be a big trend this year.

To help the public achieve their goals of eating more plants, Veganuary is stepping up to assist individuals in eating more plant-based foods by providing registered participants with daily plant-based recipes, nutrition guides, a budget meal plan, and exclusive discounts. 

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The movement also fosters a sense of community through its podcast, YouTube series, and Facebook groups. Adding a new dimension to its offerings, Veganuary also launched its inaugural cookbook in 2023. Featuring 100 delicious vegan recipes, the cookbook is available for order. 

Veganuary specials

This year’s Veganuary promises to be a month of delectable exploration and positive transformation for all those joining the movement. Here are some of the best specials the campaign has to offer. 

Rush Bowls

1 Rush Bowls

For January, smoothie chain Rush Bowls is offering a special deal on its Detox Bowl, which features a blend of banana, pineapple, apple, pitaya, lemon, ginger, cinnamon, and oat milk topped with fresh apples and pomegranate seeds. Using the code Veganuary, you can buy one Detox Bowl and get another for half price.
Find it here

 

Mellow Mushroom

2 Mellow Mushroom 

Last year, pizza chain Mellow Mushroom reprised its Miss Mushroom vegan pizza for Veganuary. And some locations, at least, seem to be doing the same for 2025. For example, the chain’s Uptown Charlotte location in North Carolina recently announced on Instagram that it would once again be offering the pizza for the whole of January.
Find it here

Veggie Grill

3 Veggie Grill by Next Level Burger

This Veganuary, Veggie Grill is offering diners a chance to grab a free smoothie or a free entrée. To win, all that’s required is you visit Veggie Grill four times throughout the month (with a minimum purchase of $20).
Find it here

Voodoo Doughnut

4 Voodoo Doughnut

Craving a sweet treat? Head to Voodoo Dought this January and you’ll be able to bag $10 off a dozen vegan doughnuts. Tasty flavors include: Maple Cream, Chocolate Ring, and much more. The offer applies at every Voodoo Doughnut location, other than its Airport and Universal Citywalk locations.
Find it here

Next Level Burger

5 Next Level Burger

Just like at its Veggie Grill locations, Next Level Burger is also offering diners (with a rewards membership) a chance to win a free burger if they visit the chain four times in January.
Find it here

Sen Saigon

6 Sen Saigon

New York City’s popular Vietnamese restaurant Sen Saigon is offering a special Prix Fixe menu this January. Diners can grab an appetizer sampler, two entrées, and a flan for two for just under $70 throughout the month.
Find it here

Mindful Baking Cafe

7 Mindful Baking Cafe

Chicago’s Mindful Baking Cafe has pledged to give anyone who tries its new Caramel Date Latte 50 percent off of its new sugar-free muffins this January. And on top of that, diners can also get 20 percent off orders more than $50.
Find it here

8 Chicago Native Foods

If you buy one of Chicago Native Foods’ Soul Bowls this January, you’ll get another one for half-price! The Soul Bowl is a nourishing mix of vegan chicken tenders, brown rice, red beans, plant-based ranch, barbecue sauce, and steamed vegetables.
Find it here

Botanical Plant-Based Fare

9 Botanical Plant-Based Fare

Botanical Plant-Based Fare, which has locations in Charlottesville and Crozet, VA, is offering a 15 percent online discount on its popular menu throughout January with the code “Veganuary.” Menu items include: Rainbow Terra Salad, Gochu Street Corn, Okono Cakes, Wonton Nachos, and so much more.
Find it here

Madrina Vegana

10 Madrina Vegana

When you’re in the mood for Mexican food, Madrina Vegana in New York City’s Astoria neighborhood never disappoints. This January, if you order a taco or a burrito plate, you’ll get a free empanada, too.
Find it here

PLNT Burger

11 PLNT Burger

Vegan burger chain PLNT Burger is offering diners 25 percent off its new Chik’n Sandwiches, which are made with Tindle vegan chicken, in honor of Veganuary this year. There’s also a chance to enjoy a free burger, hot dog, or sandwich for customers who download the chain’s app.
Find it here

Beyond these delectable menu items, a multitude of brands and eateries are launching supportive campaigns to encourage participation in Veganuary 2025. Purple Carrot, Break Free Candy, Stroop Club, Rebel Cheese, and many others are running promotions and leveraging their social media platforms to inspire customers to take part in the vegan challenge. Find the full list here.